Strategy

The importance of showing up

The importance of showing up

Marketing takes time and patience.

You need to show up for more than 5 minutes before you ask for a sale.  Build a rapport with your audience, show you bring value to them, earn their trust.  Only then can you ask

Coaching and Mentoring | Your edge for success

Coaching and Mentoring | Your edge for success

Having the right coach or mentor in your corner means you have a supportive environment with a trusted other, helping you to identify strengths and opportunities, and shift into action… usually resulting in accelerated growth and achievement of goals. 

Practicing what I preach

Practicing what I preach

Marketing is something that we are often too busy for or simply don’t know where to start, but it doesn’t have to be complex.  The first important step involves getting clear on who your ideal clients are.  Once you know this, you can determine where to find them and the best avenue to reach them.

Setting and achieving goals

Setting and achieving goals

A useful tool to set clear goals, is the SMART method (Specific, Measureable, Achievable, Realistic and Time-limited).  It brings structure and trackability into your goals and objectives, instead of vague (all-be-it good) intentions.